Convert More Online Leads

According to the 2016 NAR Profile of Home Buyers & Sellers, buyers are primarily using the Internet as their first step in the home search process. 44% of buyers looked online first to find properties for sale— a jump from 35% in 2011. 86% of buyers surveyed found website the most helpful while home-searching. Clearly, the Internet plays a significant role in a buyer's search for a home.

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